Not all clients need hand-holding; some of them are great do-it-yourselfers and very ambitious; but others need a little more support. But how do personal trainers provide support beyond exercise or exercise and nutrition?
Well, we certainly can't follow our clients around and make them eat the way we want them too, nor can we make them run on the treadmill when we're not there. And we're certainly not licensed psychologists...
But there are ways to instill confidence! And if you the trainer can instill confidence and build a person's self-esteem, you're both on the path to success.
With a client's increased confidence, he or she has a better chance to grow and change. As one licensed psychologist said, the only way for people to change is for them to truly care about themselves.
Can personal trainers influence how a client feels about themselves?
Absolutely. Just one person can make a big difference!
How do you instill confidence in you clients????
Here's a valuable quote to grow your fitness business...
"Everyone has an invisible sign hanging from their neck saying, 'Make me feel important.' Never forget this message when working with people." -Mary Kay Ash
Monday, January 25, 2010
Thursday, January 21, 2010
Provide What's Needed; Add More Clients
The best way to increase business revenue in the personal training industry is to add more clients. Obvious, huh, but besides keeping clients, building relationships and creating automatic referrals, it's important to be flexible enough to add to the clientele. But how, when according to Club Industry Magazine, we'll be facing the same tough economy in 2010 just as in 2009?
If you want to play it safe, listen to ACE's listing of the top 10 fitness trends for 2010... You might find a new niche.
1.) Cost-conscious Workouts (Home and Gyme)
2.) Group Personal Training & Group Classes
3.) Time-efficient Workouts
4.) Exergaming (Ex: Wii Fit / Dancetown)
5.) Baby-boomer-specific Workouts (Exercise designed for aging adults)
6.) Functional Training (Think of the transportability and time-efficiency of suspension-type training where one tool can be used to tone the entire body.)
7.)Health and Fitness Awareness
8.)NCAA Accredited Fitness Certification (Awareness of proper certification)
9.)Specialty Exercise Classes (Anything from mind-body, like yoga and pilates to popular dance and fusion-typeexercise classes)
10.)Use of Fitness Training Tools (Get tech-happy)
If you want to play it safe, listen to ACE's listing of the top 10 fitness trends for 2010... You might find a new niche.
1.) Cost-conscious Workouts (Home and Gyme)
2.) Group Personal Training & Group Classes
3.) Time-efficient Workouts
4.) Exergaming (Ex: Wii Fit / Dancetown)
5.) Baby-boomer-specific Workouts (Exercise designed for aging adults)
6.) Functional Training (Think of the transportability and time-efficiency of suspension-type training where one tool can be used to tone the entire body.)
7.)Health and Fitness Awareness
8.)NCAA Accredited Fitness Certification (Awareness of proper certification)
9.)Specialty Exercise Classes (Anything from mind-body, like yoga and pilates to popular dance and fusion-typeexercise classes)
10.)Use of Fitness Training Tools (Get tech-happy)
Tuesday, January 19, 2010
Attitude is King in the Land of Personal Training
Some people have the natural ability to put the feelings and worries behind a very believably happy, cheerful face. Some try to mask their day-to-day moods, and others, well, they let it all hang out.
Big sigh.... Helllllooooo. Oh.... What a day. My dog puked in my shoes, my car wouldn't start, and I got my Visa credit card bill today! Oh, you don't know the half of it!
As a personal fitness trainer, is it okay to show your clients your human side?
After all, everybody has emotions, and as one expert in the brain business said: we're all chemically different each day. In other words, we all have our ups and downs, a blue spell, a sunny spell... An erratic spell... But, really, is it okay?
I suppose the answer could be subjective. But I think it's safe that as long as you're somebody's employee, whether conducting in-home training or posing as a receptionist at the gym, it's your job to shine the spotlight on anybody but you! It's also your job to keep clients wanting that stress shedding workout--not to add more stress to their day.
Of course, it's okay if you're not cheery Denise Austin for every workout session! Just don't let it all hang out. Don't bring a crappy attitude into a client's session. You want them to get the best workout. It's your name on the line, and you can bring others down with a negative attitude.
Oh, my day could've been better... How about you, Mrs. Smith? Any crazy things happen to you today?
Keep it professional. Use laughter to kill your depressed state. You don't have to be the greatest actor in the world to do this, and you certainly don't have to be fake. But, do be careful about what baggage YOU are bringing into the session. Make your job easier. Keep it positive!
Big sigh.... Helllllooooo. Oh.... What a day. My dog puked in my shoes, my car wouldn't start, and I got my Visa credit card bill today! Oh, you don't know the half of it!
As a personal fitness trainer, is it okay to show your clients your human side?
After all, everybody has emotions, and as one expert in the brain business said: we're all chemically different each day. In other words, we all have our ups and downs, a blue spell, a sunny spell... An erratic spell... But, really, is it okay?
I suppose the answer could be subjective. But I think it's safe that as long as you're somebody's employee, whether conducting in-home training or posing as a receptionist at the gym, it's your job to shine the spotlight on anybody but you! It's also your job to keep clients wanting that stress shedding workout--not to add more stress to their day.
Of course, it's okay if you're not cheery Denise Austin for every workout session! Just don't let it all hang out. Don't bring a crappy attitude into a client's session. You want them to get the best workout. It's your name on the line, and you can bring others down with a negative attitude.
Oh, my day could've been better... How about you, Mrs. Smith? Any crazy things happen to you today?
Keep it professional. Use laughter to kill your depressed state. You don't have to be the greatest actor in the world to do this, and you certainly don't have to be fake. But, do be careful about what baggage YOU are bringing into the session. Make your job easier. Keep it positive!
Monday, January 18, 2010
The One All-Important Question for Perspective Personal Training Clients!
If you're a personal trainer, it's important to ask the right questions. Sure, there are a lot of red-tape questions that clients have to fill out before exercise sessions, but there's one question that needs to be asked first, before the paperwork comes out on the table!
"Why do you want to hire a personal fitness trainer?"
If they start talking goals, that's fine, but make sure you get to the juicy detail: what they expect from you!
Some personal training clients just need that motivation or accountability; some need reassurance and a beginning point.
If you don't know why your trainee hired you, aside from fitness goals, you could fall short of their expectations. No matter how great your workout program is, you could still end up losing a valued client. You'll lose another potential "walking billboard," as some of the marketing gurus say...
Ask the question--why do you want to hire me! Your fitness business and reputation depends on it!
"Why do you want to hire a personal fitness trainer?"
If they start talking goals, that's fine, but make sure you get to the juicy detail: what they expect from you!
Some personal training clients just need that motivation or accountability; some need reassurance and a beginning point.
If you don't know why your trainee hired you, aside from fitness goals, you could fall short of their expectations. No matter how great your workout program is, you could still end up losing a valued client. You'll lose another potential "walking billboard," as some of the marketing gurus say...
Ask the question--why do you want to hire me! Your fitness business and reputation depends on it!
Friday, January 15, 2010
Tuesday, January 12, 2010
Affordable Legal Documents & Personal Training Forms for Your Fitness Business
Starting your own personal training and fitness business is challenging enough. Don't try to re-invent the wheel when it comes to legal forms, fitness charts, logs and client questionnaires.
We've got them for you -- only $9.99!
Save your money for other smart business moves--marketing, for example.
Wanted: Personal Trainers & Fitness Professionals
Ever notice that some personal trainer - client relationships
just don't work?
We want to help build a healthier tomorrow by
pairing the right client with the right fitness professional--the first time around!
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